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Top Of Mind is a book for business leaders, public speakers, social media influencers, thought leaders, personal brands, and any company that wants to build meaningful relationships with its audience and industry influencers through a powerful content strategy.
I loved how practical and in-depth this book was. In this summary, we will explore how the consumer landscape has changed through inbound marketing and branding, how to build an authentic, transparent, and consistent personal brand, and how to be valuable - and top-of-mind - to your audience through content. Ready? Let’s go…
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